Smart Charge is a rating, charging and traffic management solution that enables MNOs, aggregators and messaging hubs to fully capitalise on A2P traffic by enabling pricing on different parameters for effective revenue generation.
on A2P messaging
Differentiated charging on A2P messaging enables MNOs, aggregators, and messaging hubs to optimize their revenue yield.
This essential module within HAUD’s Smart A2P Ecosystem solution enables customers to differentiate and optimize pricing per:
on the same channel
Differentiation charging is possible on the same connection.
For instance, social network A could be charged $0.10 per (premium) A2P message if it is regarding a security message or 2FA; and $0.03 (regular) for a marketing message or a promotion of any kind.
Additionally, tiered-pricing per client – including price lists differentiation based on volume, time-interval, country, and network – and a combination thereof – are an integral part of the product which provides highly elaborate, but easy to affect charging mechanisms for further revenue generation.
The granularity, control, and ease of use of Smart Charge enable MNO’s, aggregators, and hubs to compound their A2P business revenues – and manage all the connections with ease, without any further technical acclimatisation or adaptation.
Consent-based monetisation of subscriber information
Mobile network operators can monetise specific, highly segmented subscriber databases based on content and events/actions thereby offering further revenue streams.
The product offers highly transparent segmentation tools necessary to nurture these databases to maximise return, retention, and engagement of subscribers for the long-term. The system can integrate with external systems through APIs or custom-type interfaces to deliver highly targeted customer-centric marketing campaigns
Reach out to discover how
Smart Charge can improve your A2P revenue yield